The Livestrong Foundation is a United States nonprofit organization that unites, inspires and empowers people affected by cancer. They provide free cancer support services to anyone facing cancer.

Livestrong is dedicated to making life easier for cancer survivors—whether they have just been diagnosed or are years into their journey:

“Every cancer journey is different, and no matter what yours looks like, we are in it with you. We fund community partners who impact survivors’ everyday problems and create programs that help survivors focus on healing, peace of mind, and their futures. We provide trustworthy information from vetted sources, so you don’t have to sift through sprawling and confusing online content. From symptom information, to transportation resources, or fertility preservation, we help you find the answers you need now. We make sure each and every cancer patient doesn’t just survive, they Livestrong.” 

The wristband became a widespread cultural symbol, worn by celebrities, athletes, and even politicians, representing unity and support for cancer awareness.
.
The foundation, based in Austin, Texas, was established in 1997 by cancer survivor and former professional road racing cyclist Lance Armstrong, as the Lance Armstrong Foundation.
Following the USADA report detailing a “massive” doping program, Armstrong resigned as chairman and subsequently left the board entirely in 2012.
The charity was renamed as “Livestrong” to detach from the scandal.